Meta offers ads and music options in Reels. Photo: File
Menlopark: Meta introduced short video-based reels last year that are becoming increasingly popular. Now some new reels are showing ads option which shows beta testing. Apart from this, a music tool has also been added for advertising.
Meta’s Facebook Hoya Instagram People spend half of their time on Instagram and 2 billion reels are shared daily. This series has been going on for the last six months.
Now Meta has taken it seriously and offered an option to add ads to Facebook and Meta. Similarly, nice music tools are provided for single image-based reels that make it more visually appealing.
Meta said that ads placed in reels with voiceover and music are statistically significant. Public response to them is also better. Meta offers several music tools to make this process simple and fast.
On the other hand, there are several options for suitable advertising brands that can be added according to the topic of the reel. A third party verification option is also provided for this. A company called Zephyr will identify selected advertisers in this context.
It is expected that this will further increase the promotion of Rails.
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