Indian celebrities take full advantage of their influence on social media platforms as evidenced by the fact that they charge crores of rupees for posting an advertisement on social media.
An Indian media report revealed the secret of the post on the photos and videos sharing app and revealed that cricketer Virat Kohli is at the top of the list of celebrities.
The report cites sources as saying that the cost of posting a story on Instagram is low, while the charges for posting a story with a link are high.
Similarly, the cost of placing a blank post is low, while the cost of placing a post with a brand share is extremely high.
According to the report, Virat Kohli, who has an estimated 25 crore followers, charges Rs 3.5 crore to Rs 5 crore per post.
Priyanka Chopra, who has 87.7 million followers, earns up to Rs 2 crore per post.
Shraddha Kapoor, who has 8.8 million followers on Instagram, charges up to Rs. 1.5 crore per post.
Alia Bhatt, who has 7.74 lakh followers, charges between one and a half to two crore rupees for sharing a post.
Deepika Padukone, who has 7.41 million followers on the photos and videos sharing app Instagram, charges Rs 1 to 2 crore per post.
Katrina Kaif, who has 7.28 million followers, charges up to Rs.1 crore per Instagram post.
A person who works with these celebrities told Indian media on condition of anonymity that it is not necessary for a celebrity to become an ambassador for any brand, they charge separately from campaign to campaign.
The chief executive officer (CEO) of a social media influencer company says that while celebrities try to earn as much as possible from Instagram, they want as much exposure from the platform as long as they are famous. Earn more.
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